Rules tech leaders need to follow to stay ahead of the digital evolution

Rules tech leaders need to follow to stay ahead of the digital evolution

The tech industry has always been characterized by innovation and rapid change. In this fast-evolving sector, outstanding and effective leadership will set you apart from others. If you are a tech leader, here are a few rules you need to follow if you want to stay ahead of the game.

#1 Embrace discomfort and respond to change

Technology is fast-evolving, which means you won’t always be the savviest business in your industry. It would be hard to always keep up with new developments like the internet of things (IoT) and artificial intelligence (AI), and you should learn to be okay with that.

It may be uncomfortable, especially with the fear of being left out by your competition, but you should always adapt to change. Take Nokia, for instance. They were once the best-selling mobile phone brand but rapidly declined until its demise in 2013 due to lack of vision and poor leadership. They were incompetent and afraid to take risks and develop a new operating system that would be at par with Apple’s iOS. Instead, they developed new devices to meet short-term market demands.

The most successful business doesn’t always have the best of everything. Usually, they’re the ones who can roll with the punches while leveraging their leadership expertise.

#2 Prepare for data overload

While being a great tool for all industries, technology also poses a problem to businesses, namely, data overload. Data, photos, charts, records — everything must be accessible in your database, but storage capacity and indexing will be a problem for your company.
You must be ahead of the game and plan on how you will solve this issue. The most practical way is hiring a managed services provider (MSP) that offers cloud services so you can decide on how much storage you need. This way, you can rest assured that your storage is large enough for all your files, and your data is safe from cyberattacks and disasters.

#3 Don’t fall into the trap of always buying new digital tools

New advancements in technology come and go, and they either cross the chasm — it will be used largely by several industries — or it will fall into oblivion. As a leader, you must recognize early on which digital tools will likely be relevant to your company now and in the future. Don’t just blindly buy everything that’s a fad just because you think it will put you ahead of the game.

#4 Simplify end-user experience

Even if you offer top-of-the-line services, if your competition is easier to do business with, they’ll likely get more customers than you do.
You must simplify the interface of your applications or websites, so target customers will enjoy the experience, read your blogs, take the time knowing what your company is about, and purchase your offerings. You should also communicate with them in plain English. Consumers have an “If you can’t explain it simply, then you don’t understand it well enough” mentality, which is why avoiding jargon will make them feel more at ease, and they will trust your judgment and expertise better.

#5 Focus on innovation

Adapting simply isn’t enough if you want to be ahead of the game. Don’t just follow the trends — set them. Apple still holds the title of being the world’s most innovative company because of their passion to “create products that give people the ability to do things they couldn’t do before.” From iPhone X’s portrait-lighting feature to wireless AirPods, Apple anticipates people’s needs before they even figure out that they need them.

Successful businesses always find new and creative ways to leverage their technology to improve their operations. You must remain curious about technology, and keep your eyes peeled for innovations that you can pioneer.

If your Miramar, Coral Gables, or Miami business needs to know more about IT innovations, contact Netcom Solutions and get expert advisory services. We’ll help you make the right technology decisions, address your IT concerns, and focus on your business. Call us today!

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